The George Lucas Educational Foundation's site, edutopia has some interesting stuff on it. One I like to mention today is an article and video by Douglas Cruickshank of Martin Scorsese talking about Teaching Visual Literacy and how video and film have their own set of "grammer rules".
Martin Scorsese: Teaching Visual Literacy&
PDF version of Douglas Cruickshank's Article
Scorsese talks of video/film grammer rules as "panning left and right, tracking in or out, booming up or down,
intercutting shots, lighting, the use of a close-up as opposed to a
medium shot -- those types of things -- and how you use all these
elements to make an emotional and psychological point to an audience."
Alot of the article is tied to the movie industry & has other objectives, but why I find this interesting is because there is an army out there that develop & use video as part of the online training content.
Corporate training departments are notorious for producing talking head training video but I am sure they are not thinking about using the proper "grammer" as Scorsese mentions in his article. With the advent of YouTube, and the increased use of multimedia, this
could become very important in terms of creating training video, especially with Generation Y now starting to come into and establish itself in the workforce.
Most production companies a corporate training department would employ are not thinking about it either and want to justify their time, so longer, more laborious is better and earns them more revenue.
And then, when the video footage is done, the training manager commands the instructional designer to use this 45 minutes or more video clip as the central focus of their course content.....is it any wonder why learners fall asleep.
Dave Boggs
SyberWorks, Inc.
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